Multi Channel Marketing Manager (Ferndale)

Lighting Supply Company is one of the better distributors of lighting articles in the Midwest. For added than 25 years, we've accomplished steady, constant advance from our charge to above service, superior articles and chump satisfaction. Our Core Focus is to Build a Great Company by Delivering an Incredible Chump Experience. Our business alcove is to accommodate backup lamps (bulbs), ballasts and accessories to bartering businesses nationwide.

We are gluttonous a Multi-Channel Business Manager with 4 or added years of able acquaintance planning, active and allegory B2B absolute and online business initiatives.

Job Description: Create, strategize and assassinate multi-channel business campaigns, programs and book accessory that auspiciously achieve sales objectives.

Responsibilities/Requirements:

Align with Sales Management to create, strategize, plan and assassinate business initiatives that abutment sales objectives for Lighting Supply's acceptable and ecommerce sales channels, and broad division.
Oversee the architecture and assembly of all accepted business forms, business materials, absolute mail events, and Internet business promotions.
Coordinate activities to abutment chump apprenticeship events, barter shows and added accessible appearances.
Track the capability of business campaigns and promotions. Develop methods to access acknowledgment from ambition markets and appraise customer/industry perception. Determine ROI for key business initiatives.
MDF (Marketing Development Fund) account management. Work carefully with Product Administration and Sales to plan, clue and accommodate accessible bell-ringer funds. Measure capability of MDF spending.
Identify added applicable commercial and business opportunities to advance cast recognition, advance sales advance and breed new chump relationships.
Manage chump and anticipation commitment lists. Qualify account sources and accommodate purchases.
Organize content, artefact advice and images for assembly of book projects.
Profile ambition markets beyond assorted sales channels. Analyze bazaar abeyant and assimilation for top bazaar segments.
Prepare and deliver columnist releases.
Select bell-ringer sources. Negotiate agreement and analyze account expectations with all account vendors.

Qualifications:
4-6 years able business experience: 2+ B2B
Bachelor Degree or agnate accompanying plan experience.
Demonstrates able activity administration skills.
Operates finer amidst plan teams. Solicits and incorporates assorted perspectives.
Prioritizes and manages assorted projects simultaneously.
Works able-bodied in a activating ambiance with basal supervision.
Strong advice skills. Able to address abridged content/copy.
Analytical skills; delivers solid quantitative and qualitative analysis/ROI
Proficient with MS Office Suite (Word, Excel, PowerPoint, Outlook)
Experienced with web and amusing media

Benefits:
Medical/Dental Insurance
401-K
Flexible Spending Accounts
Tuition Reimbursement
Long Term Disability Insurance
Vacation and Personal Time

Please email your awning letter, resume, and bacon history and requirements. Phone calls will not be accepted.